This week we bring you little-known and surprising stories of how all sorts of institutions began. An updated version of a 2009 episode.
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An updated version of an episode from 2009.
Mad Man
Producer Sarah Koenig tells the story of her father, Julian Koenig, the legendary advertising copywriter whose work includes the slogan "Timex takes a licking and keeps on ticking" and Volkswagen's "Think Small" ads. For years Sarah has heard her dad accuse a former partner of stealing some of his best ideas, but until recently she never paid much attention. Then she started asking her dad for details of this fight for his legacy, and what she learned surprised her. Sarah is the host of our new spinoff podcast, Serial. (20 minutes)
Silent Partner
Wait Wait… Don't Film Me
Peter Sagal, host of NPR's Wait Wait...Don't Tell Me, tells Ira the origin story of one of the worst movie sequels ever made. (5 minutes)
Bill Clinton's 7-Year-Old Brother
Reporter Mary Wiltenburg tells the story of a little boy stymied by the question "Where do you come from?" More of Mary's reporting on this story is at the Christian Science Monitor. (8 minutes)
Related
Act Two: Financial Mousetrap
Act Three
Act Two: Dire Enigmas For Elite Fans
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